Google Business Profile

Where

Sunshine Coast, Qld, Australia

When

18th Apr to 18th Apr 2024

Investment

AUD$495 ex GST

What's covered in the workshop?

Google Business Profile (formerly known as Google My Business) offers a bunch of advantages for small businesses, such as:

  • Increased Visibility: A claimed and optimised Google Business Profile can significantly boost your chances of showing up in local searches on Google Maps and Search. This puts your business in front of potential customers who are searching for businesses like yours in your area. Being in the coveted “local pack” at the top of search results is a prime spot and Google Business Profiles can help you land there.
  • Free Marketing Tool: Unlike many online advertising options, Google Business Profiles are completely free to set up and use. This makes it a fantastic resource for small businesses with limited marketing budgets.
  • Improved Credibility: A well-maintained Google Business Profile with accurate information, high-quality photos, and positive reviews builds trust and credibility with potential customers. People are more likely to do business with a company that appears professional and established online.
  • Direct Communication: Google Business Profiles allow you to connect directly with customers through features like messaging and Q&A. This enables you to answer questions, address concerns, and provide excellent customer service.
  • Customer Insights: The platform offers analytics that provide valuable insights into how customers are finding your business profile. You can see things like search terms used, demographics of those searching, and how many people view your photos. This information helps you understand your target audience and tailor your online presence accordingly.
  • Boost Local SEO: Having a Google Business Profile can also indirectly improve your local SEO (search engine optimisation) ranking. This means your business is more likely to show up in organic search results, not just map listings.

Overall, Google Business Profile is a powerful tool that can help small businesses attract new customers, build trust, and grow their business. It’s easy to use, completely free, and offers a wealth of benefits that can’t be ignored.

👉 Click here to register for this workshop

 

Curriculum Includes:

  • Creating and Managing Your Google Business Profile
    • Understand the importance and benefits of a Google Business Profile.
    • Learn the basics of setting up a Google Business Profile.
  • Optimising Your Profile for Search
    • Learn SEO strategies for Google Business Profiles.
    • Understand how to choose categories and write a compelling business description.
  • Managing Reviews and Interactions
    • Understand the importance of managing reviews.
    • Learn how to respond to both positive and negative reviews professionally.
  • Utilising Google Posts and Q&A
    • Learn how to effectively use Google Posts to engage with customers.
    • Understand how to manage the Q&A section to benefit your business.
  • Photos and Videos for Your Profile
    • Understand the impact of visual content on your Google Business Profile.
    • Learn best practices for selecting and uploading photos and videos.
  • Analytics and Adjusting Your Strategy
    • Learn how to use Google My Business analytics to track the performance of your profile.
    • Understand how to interpret analytics data and adjust your strategy accordingly.

Bonus

  • 3 months access to our Starter level “Marketing Mentor” program, which includes
    • Weekly group Q&A calls
    • Access to premium WordPress plugins
    • 133 nurturing email sequence templates
    • 282 marketing templates and SOPs

What Should I Bring?

  • Wi-Fi enabled laptop
  • Pen and notebook

👉 Click here to register for this workshop

Obligation Free Inquiry

Shoutout to Sue Cooper for helping me spot some issues with my website with lightning speed. She is an absolute wealth of knowledge. If you want to get your website seen, she is definitely the one to go to. Thank you Sue!

Polly Hearsey
Business Design Mentor

Sue has an amazing understanding of SEO and Google Analytics. She makes it easy to understand and put into practice, and takes immense pleasure in helping you get your business “discoverable”.

Elisa Mayenco
Owner, First Class Accounts

Sue is a caring and extremely knowledgeable SEO Educator. The knowledge she has given me on how to get the best of my website is priceless.

Lisa Weeks
Director, Marie’s Pizza

I just want to say thank you for a wonderful week of SEO training.  Your knowledge and eagerness of SEO has been great, as has your patience with my MANY questions.

Naomi O
Owner, Due Soon

If only I had known a year ago the knowledge that Sue passed on in 90 mins at this seminar, my website and business would be in an amazing position by now!

Thought provoking and the most up to date and valuable information I’ve received in a long time.

If you’re in business and want to achieve results with your website, but think you can’t afford the time and effort, then I would say you can’t afford not to.

Paul Goodman
Owner, PG Graphic Design

Online Marketing Genies

PO Box 9257
Wynnum Plaza Qld 4178